It pays to date Hugh Hefner.

Playboy is looking for the next Playmate via Youtube. Playboy is looking for potential centerfolds across the U.S. to submit non-nude videos at YouTube to explain why they should be chosen for the January 2009 anniversary issue. The most shocking thing about this story is that the AVN article states that Hugh Hefner’s main girlfriend Holly Madison is Playboy’s editor and in charge of the online casting call for the magazine’s 55th-anniversary Playmate. Playboy editor? When did that happen? Is she even qualified to be a magazine editor? No wonder Playboy is losing business and losing money!